Blog

Solution Study: Revolutionizing Infotainment Quality – Proven Strategies for Software Excellence

Mastering software quality is a formidable challenge. Numerous OEMs have faced harsh criticism and recall due to software issues, delayed car launches, and even halted sales until the bugs were fixed. It is possible to change the game by learning from other industries that have successfully tackled complex software issues. In this session, we exploreRead more

STREAM B | Solution Study: Maximizing Driver Lifetime Value Beyond MSRP — How Voice Commerce Can Generate New Revenue and Retention Opportunities for Automakers

How OEMs can leverage Voice AI Technology to unlock new streams of revenue by connecting drivers to brands they love through the power of Voice Generative AI. Join Soundhound AI’s Head of Product & Technology – Automotive & IoT, Dr. Pedram Faghfouri, as he shares the summary findings of their new proprietary research into theRead more

Case Study: Improving the Sustainability of LED Backlights with Air-Based Light-Guides

In the automotive market, polymer light-guides are used in space-constrained use cases, delivering homogeneous backlighting in a thin system. A novel approach uses LED matrix array backlight structures with air-based light-guides, which reduce cost and take weight out of the system compared to conventional solid plastic approaches. Join this session to learn more about: InnovativeRead more

Challenge Your Peers

WHAT IS CHALLENGE YOUR PEERS? In the Challenge Your Peers session, you have the opportunity to engage in an interactive exchange with your peers as well as solution providers in order to generate different ideas on the same issue. The topics were selected according to the current challenges of the community. The moderator will askRead more

STREAM A | Case Study: Ensuring Safety in Autonomous Mobility — Predicting Human Behavior and Safeguarding AD and HMI Operations

Mobility has always been the heartbeat of life. Achieving seamless autonomous mobility will enable everyone to enjoy life more fully. However, as we strive to make this dream a reality, the complexity of systems increases, reshaping the human-machine relationship, and forcing us to rethink how we design and ensure the safety of our systems, makingRead more

Bits, Bites & Bubbles – The Networking Dinner

Do you want to network with your peers? Do you want to digest the day and your key findings? Do you want to sit back & connect with your new acquaintances? Relax after the first conference day and begin a great evening with drinks, food and bubbly networking at a special location. The simply perfect combination ofRead more

Icebreaker Sessions – Break the Ice and get the Show on the Road!

What is the Icebreaker Session? The Icebreaker session takes place on the evening before the event starts. Just when everyone arrives, we invite you to join us for some early networking and give you the chance to settle in the atmosphere of the event. This is the time and place to share your thought-provoking ideasRead more

Keynote: Evolution of Automotive Cockpits and User Experiences — Analysis and Trends

The transformation of automotive cockpits reflects a shift from analog controls to immersive digital environments. Advancements in display technologies, virtualization, and human-machine interfaces have redefined driver and passenger experiences. Stellantis exemplifies this evolution through its integration of virtual cockpits and AI-driven platforms, setting new standards in automotive innovation. You will hear more about: Display IntegrationRead more

Keynote: Hey Honk – The Art of Playful Communication

The presentation will explore the development of Hey Honk, a feature designed to transform the traditional car horn into a more expressive and engaging form of interaction. By addressing the common perception of car horns as aggressive and disruptive, we have reimagined honking as a tool for positive, playful, and situationally adaptive communication. We willRead more

World Cafés | Second Part

The remaining rounds of our World Cafés! Find your challenges, solutions, and ideas.Read more