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Mario Hoffmann has over 20 years of experience in Cyber Security, including 15+ years in leading positions. He recently started as Group Leader Cyber Security at ARRK Engineering GmbH in Munich in February 2023, where he is responsible for automotive security and privacy in compliance with UN ECE R.155/156 and EU GDPR. Previously, he workedRead more

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Antonio Cobaleda Cordero is a Spanish design engineer living in Sweden with +10 years of experience in academia and industry. He has worked as a user researcher, product developer, and innovation consultant in organisations of all sizes, both public and private, and with customers from all around the world. After completing his Ph.D. in Human-Technology-DesignRead more

Dr. Shafiq is leading all Artificial intelligence and Machine Learning projects at CEVT, Sweden. He also manages for all academic research project as well as Key Strategic Technologies Areas within CEVT. He has 15+ years of experience in delivering complex technical projects in various industrial application spreading from automotive, mining, forestry, communication, and medicine &Read more

Samuel Wijk is a UX Designer/Design leader, educated at YRGO in Gothenburg. He has a fairly diverse background from several different industries, at the same time giving him a broad base to stand on. Samuel has experience in training salespeople since his time as a district manager for Boxer. Has also worked with sales andRead more

Anjana is an accomplished User Experience Designer with a wealth of experience in a variety of industries, including but not limited to Volvo, IKEA, BMW, Cisco, Dubaifirst, Bombardier, Vodafone, and Daimler. With over 9 years of professional experience, Anjana possesses a deep understanding of the user-centered design approach and the capability to conceive innovative andRead more

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Dr. Rami Zarife is Team Leader, Mentor, Passion for Digital Products & Innovations + Beautiful Design, Product Design & Development (all phases / R&D), Cross-Industry Experience (Automotive, Pharma, Health Care, Digital), UX, which he understands: “the right question with the best solution, great Technology + great UX + Business Case + Making it real =Read more

For the past 14 years, I have been creating various IVI and HMI systems as an employee of Harman and ARRIVAL. During this time, I have gone from a SW engineer to the director of SW / HW components. My solutions on the road – ARRIVAL VAN, Charge Cars, KHM Genesis 2, Ford Sync 3Read more

Duncan is Technical Specialist for Physical HMI at Jaguar Land Rover. He previously worked for an ergonomics consultancy supporting projects in consumer, oil & gas, and rail industries. He has 21 years experience in the automotive industry primarily in the Research and Human Factors areas and has worked on numerous vehicle projects including the newRead more